Corporate Blogging Manifesto Redux

Robert Scoble at Microsoft has some wise things to add to his original "Corporate Blogging Manifesto" blog post about how to work for a corporation and keep writing a personal blog. Just as I tried to imagine all the difficulties this would present in my case study in Harvard Business Review, Robert has the real world version of how to walk that fine line.

I like this in particular:

"Always write like you are speaking on behalf of your company. Why? Because despite the disclaimers, you really are."

This comes in the same week that a blogger at Microsoft was fired ... and I leave it to all of you to suss out whether he was fired for blogging per se or if there were other extenuating circumstances.