Starting Up a Start-Up

While we're tap-dancing, brain-swaping and generally goofing around over here, Dervala's writing an incredible narrative of how she and her husband started Vindigo. It's really excellent. Don't miss it — Eat Shop and Play — from her blog of Friday 18 May 2002.

I remember the first time I saw Vindigo. I met Seth Godin for lunch in NYC in 2000 and he beamed it into my Palm. It was way cool.

BTW, Dervala's Irish and she writes some great stuff a few posts below this one about living in London, feeling a part of it, until some British girlfriends of hers over beers mention that if they were to marry some guy, of course, he'd have to have a nice big ... British passport. This helped her move quickly to New York City. She's a great writer.